Advertisements Laws In India

Surrogate advertising

Surrogate advertising: Concept and Legal Framework

Surrogate advertising is a term used to describe the practice of promoting one product while advertising another, related product that is restricted from advertising. For instance, a company that manufactures alcohol may advertise a soft drink that they also own to create brand recognition and promote its business without directly promoting its alcoholic beverages. In this way, companies can skirt restrictions on advertising certain products, such as tobacco or alcohol.

Advertisements Laws In India

Advertisement Laws In India (2022): All You Need to Know

The Advertisements Laws In India (2022).This article helps to know about the laws that are governing advertisement in industries and it make us understand what are the elements that are involved to constitute an advertisement with no legal complications. The basis of the laws and reason to lay down such will be well explained. The origin and history of the laws enacted is explained along with the comparison of current situation in that particular area. Let’s also discuss why is it so important to regulate advertisements in India.